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How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals (Creating Success), 6th Edition

How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals (Creating Success), 6th Edition
Date: June 3rd, 2019
ISBN: 0749484837
Language: English
Number of pages: 192 pages
Format: EPUB
How to Write a Marketing Plan provides a step-by-step guide to creating a successful marketing plan: from carrying out a marketing audit, setting objectives and devising budgets to writing, presenting and implementing the plan. With content on producing mini-plans and seizing new opportunities quickly, it also contains the most current information on email marketing, web usage, mobile commerce and social media.

Fully updated for 2019, this 6th edition now features even more practical exercises, useful templates, and top tips to help you develop this all-important business skill. Including helpful chapter summaries and a detailed sample marketing plan, How to Write a Marketing Plan is essential reading for anyone who wants to boost their product or business.

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Download How to Write a Marketing Plan: Define Your Strategy, Plan Effectively and Reach Your Marketing Goals (Creating Success), 6th Edition




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