Why Women Buy: How to Sell to the World's Largest Market

Women drive 80% of consumer spending. The most powerful determining factor of how we see the world is GENDER. In today's business market, women hold buying power of $4.4 trillion dollars, in the U.S. alone.

Mastering the skill to tap into the world's largest buying segment will give you the competitive advantage you need. Dawn Jones shares 7 techniques for bridging the gap and capturing more business.

• Through scientific research, learn how women differ from men in the buying process.
• Overcome the fear of sales.
• Learn to operate with integrity.
• Learn to ask great questions.
• Integrate 4 communication styles.
• Learn to sell to 7 personality types.
• Master the four stages of competency.

Why Women Buy will equip you to stay ahead of your competition and master the art of selling to half the population.