Winning New Business For Dummies (Dummies)

Win more new business today
New business is the lifeblood of every company – and this book expertly guides you through the process of securing more than your fair share of it. If you're a salesperson in the trenches looking for inspiration, this book offers real-life advice on improving your customer-facing skills to win more new business. The structured approach presented inside will have you walking the walk, talking the tallk and closing more deals in no time!

Inside…

Know your subject
Be an active listener
Make a great first impression
Present solutions
Stay on-brand and on-message
Prospect effectively
Overcome objections
Structure the deal