Intercultural Management in practice: IKEA , VW, Wal-Mart, Disney – Pixar, Coca-Cola

These Case Studies were written by students from the course Business Psychology 2014 at the EBC-university of applied sciences in Stuttgart. The students have visited the lecture "Intercultural Management".Prof. Dr. Patrick Siegfried Ph.D. has worked with the students. He has the professorship for General Management at the International School of Management.