Observe to Unmask: 100 Small Things to Know People Better

Observe to Unmask made it to The Wall Street Journal Bestselling Books List (Nonfiction E-Books) for the week ended June 12, 2021.

Readers' Favorite (5-Star Review): "Observe to Unmask: 100 Small Things to Know People Better" by Pushpendra Mehta is a tidy little book with big, helpful insights into the human heart and psyche.

"Pushpendra Mehta has written a must-read book for anyone on a quest to understand people better, including themselves, and benefit from these insights for a happier and more fulfilling life…Read this book - and learn from one of the best."
- Stacey Chillemi, Founder of The Complete Herbal Guide, Writer, Huff Post and Thrive Global

Know People Quickly and Accurately.

Pushpendra Mehta, writer, marketer, and mentor, has been an observer of human behavior all his life. Inspired by Sir Arthur Conan Doyle's memorable fictional detective character, Sherlock Holmes, Pushpendra realized people drop subtle clues to their true nature, which is often hidden behind masks. The more he watched and studied, the better able he was to discern who people truly were.

In 2019, he answered a question-"What small thing can tell you a lot about a person?"-that was posted on Quora, a popular question-and-answer website. His answer received over 1 million views. This unexpected response led him to write Observe to Unmask, in which he explains what we can learn about people based on their conversations (including social media posts), interests, behavior, emotions, thoughts, feelings, vibes, silence, appearances, motives, and more.

Packed with intriguing insights, Observe to Unmask is useful in understanding not only the people in our personal and professional lives, but can act as a guide for self-reflection and improvement. Short and easy to read, it is a book you will turn to again and again, always finding something new and worthwhile.

Observe to Unmask will sharpen your ability to draw conclusions instantly and accurately from the smallest observations. It will help you develop positive relationships or harmonious associations that work for you and make you happier; assist you in comprehending an individual's backstory; prevent you from being exploited, abused, manipulated, or lied to; aid you in distancing yourself from negative or toxic people, or avoiding them.