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The Invisible Touch: The Four Keys to Modern Marketing

The Invisible Touch: The Four Keys to Modern Marketing
Date: January 15th, 2001
ISBN: 0446524174, 0446699837
Language: English
Number of pages: 236 pages
Format: EPUB
This guide shows how markets work and how prospective clients think. It delivers business wisdom aimed at keeping clients by utilising the keys to modern marketing - price, brand, packaging and relationships.

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