HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
Date: May 23, 2017
Сategory: Business, Economics
ISBN: 1633693279
Language: English
Number of pages: 187 pages
Format: EPUB True PDF
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Sales isnt about pushing products or being efficient; its about building the right systems to manage and empower your salespeople.
If you read nothing else on sales, read these 10 articles. Weve combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success.
This book will inspire you to:
If you read nothing else on sales, read these 10 articles. Weve combed through hundreds of Harvard Business Review; articles and selected the most important ones to help you understand how to create the conditions for sales success.
This book will inspire you to:
- Understand your customers buying center
- Integrate your sales and marketing operations
- Assess your business cycle and its impact on your sales force
- Transition away from solution sales
- Leverage the power of micromarkets
- Introduce tiebreaker selling and consensus selling
- Motivate your sales force properly
Download HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads)
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